We feel it is important to share that, based on the information available to us before the day began, we could not have predicted this reaction to our Pay Your Age Day event. LOUIS – J– Build-A-Bear Workshop’s Pay Your Age Day event generated an overwhelming response, resulting in long lines, extensive waits and disappointed Guests. Those who are already signed up for the rewards program can redeem the voucher by logging into their online account from now until midnight on July 15.īuild-A-Bear's full statement can be read below:

On Friday, Build-A-Bear announced it was offering 'Pay Your Age' vouchers to all Build-A-Bear Bonus Club members in the U.S. Many who were turned away were given a voucher to 'Pay Your Age' for a stuffed animal at another time. LXuh4KetR8īuild-A-Bear continued to serve guests until stores closed on Thursday. The wait is ridiculous forcing you to come back and pay full price. This is the line 10 minutes before opening. #buildabear #fairoaksmall #Fairfax #PayYourAgeDay is a scam Social media posts showed lines wrapping around corners and down stairways in malls throughout America.Īrrived almost an hour early for to open and the crowd already wraps around the mall. On Tuesday, the retailer announced that guests would be able to 'Pay Their Age' to build a stuffed animal, capping at $29, as long as parents or guardians over age 18 enrolled in the Build-A-Bear Bonus Club rewards program and provide a name and email address 'This is no longer an event, it’s a riot,” one security guard told reporters with Scripps station WKBW in Buffalo. We understand some Guests are disappointed and we will reach out directly as soon as possible,' Build-A-Bear wrote. 'Per local authorities, we cannot accept additional Guests at our locations due to crowds and safety concerns. PHOTOS: Build-A-Bear Workshop forced to end 'Pay Your Age' promotion due to overcrowding and Canada due to overcrowding and safety concerns.

ET on Thursday, the retailer announced on Facebook that it was closing lines at locations in U.S.

Build-A-Bear Workshop's 'Pay Your Age' Day on Thursday attracted thousands of customers nationwide - too many, in fact.Īt about 11 a.m.

Build a bear bonus club reward